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The Big Regret

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The Big Regret

The Big Mistake I make a big mistake in starting of my Anokhi Ada and I am now regretting it.  When I started this venture, I know only two things one is how to teach and another is programming. Me and my friend Adnan discussed on so many things to start.  We thought about selling online and we discussed and brain storm what to sell online. Then how we zeroed on jewellery it was a complete story for another day.  Finally we decided that we will sell hair accessories online. But the hair accessory is a low cost item, how can we...

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Need: How AnokhiAda.com started?

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Need: How AnokhiAda.com started?

It all started with 'need'.  One fine day in 2013, school diary of Sarah has a noting by her class teacher which says that "All girl students have to wear blue plastic headbands".  If was like the headband in the pic below.  Our colony in Faridabad has only one big school and maximum students from the school belongs to the same colony. Sainik Colony in Faridabad has a small market which contains two stationary shops at that time.  When we reached the shop, almost all blue headbands were already sold out. The headband cost nothing. It was almost 30 Rs...

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Honesty

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Honesty

"Honesty is the best policy"  We read it from our childhood. Unfortunately, most people did not buy it. They knew it but did not follow it.  This is because honesty is expensive. It did not come cheap, it is associated with a cost, and the cost is too heavy.  At AnokhiAda.com, our main USP is honesty. We never commit a promise which we cannot fulfill. We are so committed to it that we did not care about the cost due to it.  For example, we never did false promise that we deliver our orders in one day (as we don't...

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It's all about choice

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It's all about choice

Choice is very important in life. I like some design, some I hate or did not like much.  Here, some people wonder why we are selling individual item. Why not make a bunch and provide free delivery et al.  As our founding principle is about choices. It all depends on individual choices. I like white colour Juda stick while I don't like blue colour.  Keeping this in mind, we got rid of unnecessary bunches (though we still sell some). Though it is painstaking process to take picture of all individual bun sticks and editing them, still we take this pain...

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Why buy hair accessories online in India from AnokhiAda.com?

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The question is why buy hair accessories from us? No one want to trust an unknown website.  We as a brand Anokhi Ada is selling hair accessories on all platforms from 2015. Also we are not a marketplace. We sold what we have in our physical stock. These are some of the advantages of buying hair accessories online with anokhiada.com  What you see is what you get.  This is our main commitment on selling on our website. You get what you are seeing. Some design and dimensions. Sometimes, colours may fudge up due to photographic conditions, but design is guaranteed....

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